Guess which country does the most good for the planet?

“To cut a long story short, I discovered the thing people most admired is the perception that a country is good. That turned out to be much more important than the perception they’re rich or beautiful or powerful or modern or anything like that. So then I wanted to know which countries are perceived to contribute the most to humanity — and which countries actually are good.” Simon Anholt, winner of the tenth annual Nobels Colloquia Prize for Leadership in Economics and Management

The results

Tip Johnson